Everything we DO is based on WHO we are. Or how we perceive ourselves to be or not be. This week, let’s discuss the cornerstone of building well: IDENTITY. Identity is Preeminent. Preeminence: the fact of surpassing all others; superiority. It’s the thing that is…

2018 was the first time it happened. Burnout. I didn’t know what was happening except that I was on edge, exhausted, and burned down a 7 figure business because of it. I recouped but didn’t really learn the lessons I needed to. Fast forward to…

“Illit is being called up to war.” That’s the message I received from Jim (on Monday). 5 pm on Saturday… I fired my phone back up. We were just coming off 24 hrs of our family sabbath. I was shocked to see the news: ISRAEL…

It started in 2021… I was on top of the world. I was in one of the most beautiful places in the world. As we were descending, all I saw was wilderness. Untouched glory. Me and my best friend (Drew) landed on a Sunday in…

You Have a Kingdom. You have a domain that you rule. Are you a good steward of your kingdom? Stewardship: “The careful and responsible management of something entrusted to one’s care.” Everything that we have is a gift given by God. We can either take…

I’m a recovering perfectionist. I don’t like being vulnerable. I wouldn’t say I like putting myself out there. But it’s necessary. In the first issue of this newsletter, I talked about my journey of “learning in public.” I want to share some things I’ve been…

When you receive this email, I’ll be in the NC mountains chasing wild rainbow trout on some river. Two years ago, I told my dad I’d take him to one of my favorite places I find silence and solitude. Unfortunately, he had a health scare…

Do you know what separates you from what you want? Action. The correct action in the right direction is the key to success. Occam’s Razor: Simplicity wins. I’ve been thinking about overthinking. Haha. Oh, that’s funny. The only way we achieve anything is by doing.…

I had a text exchange with my mindset coach the other day, and she caught me… [I couldn’t resist that subject line. Hard to kill that ol’ marketer.] I was going on about the discomfort of moving so slowly (for dramatic effect) in life and…

Do you worry? Congrats, you’re human. 😁 When I do a deep dive with a client, I survey them. Every single one has said they worry about their business. If you worry about your business (or life), know that you are not alone. I worry.…